press release

The Daimler Art Collection is pleased to announce the exhibition "Minimalism and Applied I" at Daimler Contemporary, Haus Huth, Potsdamer Platz in Berlin. "Minimalism and Applied - objects for imaginative and real use" explores the relationship that exists between minimalist formal language and applied art. As the subtitle of the exhibition suggests these 'transfers' can be useful for imagination, association and play. Our exhibition at the same time represents the beginning of a new thematic focus to be continued in the next future.

Approaching the theme from the perspective of the Collection's history, the exhibition aims at encouraging a dialogue between the developments in the areas as an open dialogue. We have abstained from providing a pure comparative presentation of art and design and have opted to place the main focus on artists of our collection who have been active in both areas. These range from names such as Josef Albers and Arakawa/Gins to contemporary position like Andrea Zittel, Heimo Zobernig and Leonor Antunes. The works by these 25 artists are complemented pars pro toto by designs from Renzo Piano, the architect of Potsdamer Platz, as well as by design products from Gerrit Rietveld, Herbert Krenchel, Charles Eames and Konstantin Grcic. As one can derive from these names the aspects of applied art are represented in the fields of architecture, graphic design, logos and branding, as well as furniture design.

The exhibition will be accompanied by a comprehensive program, including artist talks, lectures and discussions with artists and designers as well as thematic guided tours: These tours are available on every first Saturday of a month at 4 p.m. (November 3 / December 1, 2007 / January 5, 2008). Guided tours "Art and Architecture on Potsdamer Platz" art can be booked on request. Please check our website regularly for updates and announcements.

Exhibition catalogues are available at Daimler Contemporary, at our co-operating bookshop B├╝cherbogen am Savignyplatz and further more can be ordered online.

Participating artists: Josef Albers (D), Ruby Anemic (D), Leonor Antunes (P), Arakawa/Gins (J/USA), Eva Berendes (D), Max Bill (CH), Martin Boyce (GB), Krysten Cunningham (USA), St├ęphane Dafflon (F), Karl Duschek (D), Maria Eichhorn (D), Ossi Fink (I), Konstantin Grcic (D), Nic Hess (CH), Donald Judd (USA), Kazuo Katase (J), Imi Knoebel (D), Herbert Krenchel (DK), Sylvan Lionni (USA), Alexander Liberman (USA), Richard Merkle (D), Isamu Noguchi (J), Danica Phelps (USA), Renzo Piano (I), Gerrit Rietveld (NL), Meg Shirayama (GB), Anton Stankowski (D), Franz Erhard Walther (D), Franz West (A), Georg Winter (D), Lars Wolter (D), Andrea Zittel (USA), Heimo Zobernig (A)

Minimalism and After I
objects for imaginative and real use

mit Josef Albers, Ruby Anemic, Leonor Antunes, Arakawa / Gins, Eva Berendes, Max Bill, Martin Boyce, Krysten Cunningham, Stephane Dafflon, Karl Duschek, Maria Eichhorn, Ossi Fink, Konstantin Grcic, Nic Hess, Donald Judd, Kazuo Katase, Imi Knoebel, Herbert Krenchel, Sylvan Lionni, Alexander Liberman, Richard Merkle, Isamu Noguchi, Danica Phelps, Renzo Piano, Gerrit Rietveld, Meg Shirayama, Anton Stankowski, Franz Erhard Walther, Franz West, Georg Winter, Lars Wolter, Andrea Zittel, Heimo Zobernig