press release

Frieze Los Angeles
15.02.2019 - 17.02.2019

Frieze Launches New Fair in Los Angeles
‘An exciting new dimension’ to the city’s cultural scene premieres February 2019

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Frieze will launch a new annual contemporary art fair in Los Angeles, presented at Paramount Pictures Studios. Premiering February 15 –17, 2019, Frieze Los Angeles will join Frieze New York, Frieze London and Frieze Masters on the international art world calendar, reflecting Los Angeles’ position as a global arts capital. Frieze has appointed Bettina Korek as the fair’s Executive Director, working with Victoria Siddall, Director of Frieze Fairs to launch the inaugural edition of Frieze LA. In addition, curator Ali Subotnick will oversee a site-specific program of artist projects and film at the fair. Frieze New York and Frieze Los Angeles will together present a unified voice for Frieze in the Americas.

‘So many great artists and writers have lived and worked in Los Angeles, a city with an incredibly rich landscape of museums, galleries and art schools which play a pivotal role in the international art world. Frieze Los Angeles will add an exciting new dimension to this thriving cultural scene.

Frieze is in a unique position to create a successful fair in Los Angeles because of our experience in London and New York and our partnership with Endeavor, who have deep roots in Los Angeles and will work with us to bring a fantastic audience to the fair. As with all our fairs, Frieze Los Angeles will be at the heart of a dynamic week during which international collectors, curators and artists will come together to engage with and appreciate the city and everything that makes it great.’

-Victoria Siddall, Director of Frieze Fairs